Friday, July 24, 2009


Dear Colleagues

My dear colleagues you will be agree with me that what so ever we believe & what so ever we do in our life
Always reflects in the results which we produce.

“You remember how much disciplined you were in your school days & use to give time to your studies also & more you had studied & more you have got in your exams less you studied & less you got in exams similarly during your childhood we use to play a lot of games & we were fit physically also Isn’t It”

“One more thing you can observe in your surroundings every day that few people are extremely success full & living extra ordinary life & few are those who even can not have one time proper food” and here again both have opted for their livelihood”

“Even in our profession also we see some body is generating extra-Ordinary Results & getting Money as well as recognition also while others are even struggling to survive”

Yes ! There is no doubt that world will always have two sort of population Successful & Unsuccessful & you will surprise to note both have selected there mode of conduct & out come.

Now we will see both the aspect in our profession & given below are the few findings for both attributes

Successful People:

• Successful Medical Professionals have positive thoughts & believe that “Yes I can do it”
• Successful Medical Professionals have willing ness to learn from other successful persons.
• They adhere to basics of Profession “that is”
1. They know there product inside out. [Means they know each & every thing about there products]
2. They have Time Bounded & Well chalked out & most importantly Written Goals.
3. They announce & share there goals with there associates as well as with there near & dear as they believe that they will help him/her to remind there goals & will provide them necessary confidence & impetus time to time as well as it will also help them to keep in right track.
4. They do Best detailing in every visit [Means follow each & every word]
5. They meet chemist before meeting to a doctors.
6. They have accurate product selection & use all possible information before selecting a product for a doctor.
7. They ensure the availability of product before asking the prescriptions.
8. They ask the prescriptions genuinely as they know that they have selected a right product for doctor & selected doctor has potential to prescribe the product very often [As a person remembers those things first which he use frequently & second things are those which are deeply rooted in memory but not used frequently]
9. They discuss the benefit of there brands over other brands without taking competitors brand name.
10. They are persistent in there efforts & keep there efforts continue until they achieve there goal.
11. They review there efforts & selections very often & change there style of promotions according to need.
12. They keep records of all necessary things like ,Visit Records, Inputs Records, Sales Records , Correspondence Records , Incentive Records , Customer Records , Competitor Records & update these records on regular & decided intervals.
13. They have good relations with not only doctors but with their attendants also as well as they also have good relations with chemists, Stockists & competitors also.

14. They have high respect for them self as well as for every body who is associated with them directly or indirectly.
15. Most importantly they are self motivated & self starters & do not wait for any body else means they owe their responsibility do the right thing at right time.
16. They are courageous & accept there weaknesses & ask expert help when required to update themselves.
17. Rather than saying it is impossible they take the challenge & put in there best to accomplish the goal.
18. Failure also came in there way as it is nature of life but rather than feel defeated they do introspection & find out reasons and try again & again & again & again & at last they accomplish what they wish.
See there is a long list of attributes on which millions of books have been already published & will be published in future too. Because every success have a story & in our world there are millions of success stories,
But I tried here to summarize basic & most relevant attribute of successful Professionals “ I know every body who is associated with us has extreme potential & can do what a successful individual does”
Few colleagues have already started adopting basics attributes mentioned above & already started tasting success, Few Colleagues have adopted few basics & find themselves in right path & need to adopt more attributes towards success rapidly so that they can also be successful & rest need to compare with above list & start adopting most relevant aspect first & than an other so that they can also be successful
One aspect I have intentionally left out & that is attributes for failure because I wish to discuss Success more than Failure but at the same time people who are failures either doing all opposite things as compared to above mentioned attributes or have not started even doing the things which successful person does.
Now choice is your in which column you want to find your self & I believe that every person is hungry for success “But” you know success is out come of persistent, Regular efforts with right mental attitude in right direction.

“Hence embrace right attributes & success will hug you too”.

At last but not the least I wish to know all the difficulties & reason which is preventing you to reach your goal & undersigned will love to assist you in all possible ways to make you all really successful.

I am seeking & waiting eagerly your replies by 4th Aug-09 & if I will not receive your reply I will assume that still you are not fascinated to march with us in the path of success. Hence pickup your pens & write down in your language [Hindi or English] what is preventing you to reach your goal.

With Best Wishes

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